1. Retail ecosystem
Desk research on the retail sector
Input-output analysis of the ecosystem
Behavioural online tests among SME leaders
2. Horizon scanning
Expert scanning of emerging issues
Semi-automated web mining
Dynamic Argumentative Delphi
3. Future scenarios
Stakeholder survey on retail ecosystems
Online workshops on alternative futures
Drafting scenario narratives on the retail in 2040
4. Vision and roadmaps
Online workshops on the desired futures
Defining the future vision 2040
Building roadmaps towards the vision
5. Policy implications
Online workshop on recommendations
Refining policy recommendations
On behalf of the European Commission, Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs we would like to invite SME leaders to participate in an EU-wide survey.
Your responses are important for the Commission to allow formulating adequate and effective policy measures that help the EU Retail sector dealing with the challenges which lay ahead, especially for the small and medium sized enterprises.
The retail sector has profoundly been hit by the effects of the Covid-19 pandemic and is currently again under pressure with the energy crisis. Policymakers are trying to find solutions. How would you respond to specific policies regarding digitalisation and sustainability as formulated in this survey?
Therefore we would like to consult you through this short survey. This multilingual survey (DE, EN, ES, FR, IT, LT, RO, NL, SF) will provide important insights on your views on potential policy instruments. The survey is open until November 20, 2022.
The survey takes not more than five minutes to complete.
Please find the link to the survey below:
A recommendation letter from the European Commission can be found here.
Please, pass to word to other Retail SME leaders to answer the survey and ensure that your network is well represented.
We thank you very much for your participation.
On behalf of the European Commission, Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs we would like to invite SME leaders to participate in an EU-wide survey. Your responses are important for the Commission to allow formulating adequate and effective policy measures that help the EU Retail sector dealing with the challenges which lay ahead, […]
After the summer break, the Retail 2040 project continues with full steam! We will organise an online workshop on October 13 from 10:00 to 13:00 CET with a focus on crafting and discussing recommendations for policymakers and other stakeholders. You and networks (please, pass the word) are warmly welcome to join the workshop. Please, register here […]
You are invited to complete a survey as a representative of a small or medium-sized retail enterprise (SME) based in a Member State of the European Union. This survey is part of an independent study commissioned by the European Commission. The objective of the study is to collect stories of small retailers who have transformed […]
As part of this Foresight Study “Retail Ecosystem 2040”, an EU-wide stakeholder survey is conducted by IDEA Consult on behalf of the European Commission, DG GROW. The retail system has profoundly been hit by the effects of the Covid-19 pandemic. The goal of this survey is to collect stakeholder experiences, views and opinions about the […]
Between March and May, four online workshops and other supporting online engagements are organised to develop four scenario narratives to describe alternative futures of the retail ecosystem in the EU by 2040, especially on the varying degrees to which operators in the retail ecosystem achieve the twin transition, towards becoming green and digital. The scenario work entails three […]
An argumentative Delphi survey on various possible developments of the retail ecosystem in the long-term (2040) is now closed. On the consultation platform, participants reacted to a set of statements formulated as if they were taking place in the year 2040. They cover different aspects related to: retail interfaces; consumers’ behaviours, attitudes and preferences; retail […]